Visit Beloit


Visitors & Convention Bureau

About Us

Visit Beloit, Inc. is a private, non-profit 501(c)(6) organization. We have been in existence since 1987 working directly with the city of Beloit as their official tourism entity. Since then, our organization has grown, both in capacity and purpose, to serve the entire Stateline region.

Additionally, we operate the Beloit Convention & Visitors Bureau Charitable Foundation, Inc., a private, non-profit 501(c)(3) organization, in order to manage destination development projects that build a stronger community for our residents, as well as visitors.

Our organization seeks to deliver inspiration and market to people that are thinking of traveling in the Midwest. The majority of our funding is provided by room tax collections which are collected from individuals staying in our local lodging properties. This information is provided because we are fully transparent with how we are funded, how we allocate these funds, our operations, and the results that we seek to achieve.

By promoting the tourism industry locally, we are helping put people to work, as well as making this region a fabulous place to live. We consider our work an investment into our community and our residents. As stated before, our work is almost funded exclusively by those who visit our city and not by the people that live here.

We are Greater Beloit’s tourism champion using our expertise to generate positive economic impact and to create a vibrant community for residents and visitors.